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Data Mining

Helping CDK DMS and eLead CRM dealers after outage from cyberattack to keep selling cars

After a hacker group held CDK’s system hostage for ransom (what has

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Dealer Websites

FTC Ready Payments

When the FTC originally introduced its new rules for how car payments

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Dealer Websites

FTC CARS Rule Enhanced for Lead Generation

When the FTC announced its CARS rules, FRIKINtech was glad to see

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Data Mining

FRIKINtech is Reynolds (RCI) Certified

FRIKINtech has completed the certification process in the Reynolds Certified Interface (RCI)

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Data Mining

Return on Investment in 2023

What’s the best way to end a series on stats from 2023?

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Data Mining

Offer reactions in 2023

Marketing works when you hit the right customer at the right time

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Data Mining

Service Drive Spending in 2023

As of May 2023, vehicle repair prices had already jumped 23% over

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Data Mining

Retention stats from 2023

retention | rəˈtenSHən | noun  In the case of car dealers, retention is the measurement of

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Data Mining

Inception Stats from 2023

Inception is an odd topic. We don’t think about it because we

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Data Mining

Engagement Stats from 2023

You can’t sell a car without an engaged shopper. Kris Cox (CEO of

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