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Data Mining

LyfeStats from September 2025

High-level stats Service Warranty Work Older cars in service F&I Sales These

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Data Mining

LyfeStats from August 2025

This post marks the start of a monthly publication of data pulled

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Data Mining

Announcing: Total Service Acquisition Control

This is for you if you have a service department at your

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Data Mining

Easily convert service appointments into sales opportunities

Who wants to go to an auction to compete for expensive used

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Data Mining

If I were building a dealership BDC today

I got started with Internet leads in 2001. Back then, you were

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Data Mining

Unlocking Sales Gold in Your Service Drive with Automation, a VIP Experience and Objection-Busting Solutions

The dealership service drive isn’t just one of your best profit centers—it’s

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Data Mining

Salespeople don’t care about customer loyalty

Car salespeople rarely find value in talking to any customer who isn’t a floor-up. Asking them to make calls to equity or orphaned customers is difficult and unnecessary with automated solutions around that can do it for them.

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Data Mining

Have you heard of the “Frustration Point?”

I made it up – gotta admit that. But I didn’t just

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Data Mining

How big is the service conquesting opportunity?

What is conquesting the service drive? Conquesting service refers to converting service

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Data Mining

Car Dealers have a Loyalty Crisis

It is sad to say, but not a surprise that we have

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Data Mining

63% of service customers are not sales customers

In the competitive landscape of automotive sales, dealerships often overlook a significant

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Data Mining

Targeting older cars in your service drive

As the average age of cars on the road reaches 12.6 years,

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Data Mining

Dealer CRM Lead Reporting Sucks!

What is attribution? The dictionary definition of attribution: noun the action of regarding

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Data Mining

Customer frustration points for trading are getting lower and more frequent

In 2024, the average amount customers paid for service was $515. However,

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Data Mining

Customers trade cars after 2 years

The Trade-In Timing Trend Recent data indicates that consumers who purchased a

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Data Mining

Dealership loyalty is off target by 12%

Improving Customer Loyalty in Car Sales In the competitive landscape of car

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Data Mining

86.8% do not buy the same model they’re driving now

I had the best Used Car Manager when I first started selling

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Data Mining

2024 Trends | Vehicle Equity Changes

Vehicle Equity Trends: 2023 vs. 2024 Notably, while the average vehicle equity

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Data Mining

Understanding the Car Buying Cycle and Service Costs

Understanding a car buyer’s behavior is crucial for dealers. Many buyers begin

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Data Mining

Customers are spending $521 per service visit

Current Trends in Service Costs and Vehicle Age Recent data indicates that

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Data Mining

Automation & A.I. work together

The average DMS database size we see is around 21,000 customers. There

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Data Mining

Recalls rising | Service Drive Strategy for Acquisition

I was reading the latest CarDealershipGuy newsletter and became fixated on the

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Data Mining

FRIKINtech partners with Hammer AI

FRIKTIONLESS Technologies (FRIKINtech for short) entered the used vehicle acquisition and data/equity mining space

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Data Mining

6 million Service Repair Orders processed

Since launching SERVICEiQ (now part of TRADEiQ) in late 2021, FRIKINtech has

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Data Mining

Introducing TRADEiQ

Starting in July 2024, FRIKTIONLESS Technologies (FRIKINtech for short) will combine the

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Data Mining

Helping CDK DMS and eLead CRM dealers after outage from cyberattack to keep selling cars

After a hacker group held CDK’s system hostage for ransom (what has

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Data Mining

FRIKINtech is Reynolds (RCI) Certified

FRIKINtech has completed the certification process in the Reynolds Certified Interface (RCI)

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Data Mining

Return on Investment in 2023

What’s the best way to end a series on stats from 2023?

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Data Mining

Offer reactions in 2023

Marketing works when you hit the right customer at the right time

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Data Mining

Service Drive Spending in 2023

As of May 2023, vehicle repair prices had already jumped 23% over

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Data Mining

Retention stats from 2023

retention | rəˈtenSHən | noun  In the case of car dealers, retention is the measurement of

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Data Mining

Inception Stats from 2023

Inception is an odd topic. We don’t think about it because we

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Data Mining

Engagement Stats from 2023

You can’t sell a car without an engaged shopper. Kris Cox (CEO of

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Data Mining

Equity Stats from 2023

This is the first of a few posts I plan to do

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Data Mining

Being CARS Rule Compliant for the FTC is easier with FRIKINtech

The CARS rule’s approach by the FTC was announced on December 12th,

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Data Mining

How Reymore Chevrolet buys cars from service

Bill Bertram, GSM of Reymore Chevrolet, was hosted by TradePending and FRIKINtech

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Data Mining

Innovating Mail to Service & Equity customers

To join EQUITYiQ and SERVICEiQ’s automated texting and emailing, mail solidifies the

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Data Mining

Service is inconvenient – Sales is convenient

People are going to get tired of the hassle of repairs and maintenance. A New car represents 3-5 years of trouble-free driving.

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Data Mining

Customers do not know you buy cars

It is amazing what customers will do when they know something exists.

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Data Mining

Target the cars you want

Acquire the used cars you want for your dealership using your own data. Target the right age and mileage vehicles from your loyal customers.

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Data Mining

White Paper: Texting Service Customers with Equity Offers

Texting customers in the car dealership service drive with offers to buy or trade their car unlocked three times more deals than mail and email. Get the white paper to see the data.

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Data Mining

Customer Text Responses from 2022

If you were ever wondering how people respond to automated offers to

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Data Mining

SERVICEiQ wins AWA Award for Sales Process

FRIKINtech’s SERVICEiQ won the 2023 AWA Award for the unique automation never-before seen in data & equity mining

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Data Mining

2023 Predictions for Car Dealers

This article was published in Auto Remarketing Older Cars, More Inventory Woes

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Data Mining

What 2022 stats taught FRIKINtech

We brought SERVICEiQ (sends equity offers to service customers daily) to market

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Data Mining

FRIKINtech Launches Automated First-Party Data Mining for Dealers

EQUITYiQ automatically mines for customers and releases burden from dealers to focus

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Data Mining

Introducing EQUITYiQ equity mining

Let the trumpets blow, and the drums start rolling… EQUITYiQ is in

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Data Mining

Slaves to Mail

Equity mining has relied on mail to kick off the process and

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Data Mining

Wall’s Ford success with SERVICEiQ by FRIKINtech

Wall’s Ford had immediate results when implementing SERVICEiQ by FRIKINtech to automate equity offers to service customers.

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Data Mining

Nyle Maxwell success with FRIKINtech

“The partnership with FRIKINtech has been nothing but remarkable,” said Thomas Eggers,

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Data Mining

Why is 2022 customer loyalty so low in the service drive?

Dealership customer loyalty in service dropped to 19.1% in the summer of 2022. Why is this so low?

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Data Mining

Service is a bigger opportunity than you think

Dealers lightly touch their service drive to retain those customers for sales. The opportunity to drive loyalty toward the sales department is bigger than most dealers know.

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Data Mining

Vehicle Acquisitions from customers out-paced Trades in July

July 2022 Vehicle acquisitions were up from June using automated equity mining methods in the dealership service drive.

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I am ALTERNATIVE TEXT
Data Mining

Announcing YOUnique Attribution

Attribution YOU care about on unique VINs and customer devices. Activity, Sold Deals, Trades sold, and acquired vehicles from the service drive.

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Data Mining

FRIKINtech Joins CDK Global Partner Program

Williston, VT April 25th, 2022 – FRIKINtech, Inc. today announced that it

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How Automation Can Help in a Time of Low-Inventory, High-Demand

Acquiring more used cars with automation out of the dealership service drive to creates great efficiency.

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Data Mining

Mine the Service Drive Right! The 4 components needed

It takes more than mail and a sales database to properly equity mine. It also requires the service drive, automation, and interactive technology for the customer.

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Data Mining

FRIKINtech Launches Automated Equity Mining Engine for Service Customers

SERVICEiQ press release details how equity mining has been changed by FRIKINtech. Targeting the service drive of the car dealership with automated loan or lease equity offers drives stronger results for car dealers.

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Data Mining

Guide: How to Mine the Service Drive

There are 5 ways for car dealers to mine the service drive for customers with equity in their current vehicle. This guide shows how to equity mine the service drive.

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Data Mining

Does Automation Work?

Obviously it does or I wouldn’t write this article. So you can

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Data Mining

Introducing SERVICEiQ for Equity Mining the Service Drive

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