As hard-hitting COVID-19 was on the world it did not cripple online car shoppers. As more manufacturers launched more compelling incentives and quarantining measures prevented showrooms full of ups, people went online.
The above graph shows the engagement rate, by day, with illumiQUOTE across the nation for the month of March 2020.
VehicleLyfe turns negative equity from a deal-killer into a loyalty play by tracking each customer’s equity position, timing outreach to when they can finally move, and connecting them to real payments that actually work for their budget so more trades and F&I opportunities stay in your store instead of dying on the desk.
With negative equity stranding loyal customers in their current loans, VehicleLyfe steps in as a proactive ownership guide that surfaces equity-building moments, protects F&I profit, and keeps payment-strapped drivers coming back to your dealership when they’re finally in a position to trade again.