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Dealer Websites

The FTC CARS rules in 2025

Oral arguments were made by NADA and the FTC to the 5th

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Dealer Websites

FTC Ready Payments

When the FTC originally introduced its new rules for how car payments

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Dealer Websites

FTC CARS Rule Enhanced for Lead Generation

When the FTC announced its CARS rules, FRIKINtech was glad to see

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Data Mining

2023 Predictions for Car Dealers

This article was published in Auto Remarketing Older Cars, More Inventory Woes

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Dealer Websites

Damn your Finance Calculator!

How many calculators are on dealership websites? When the customer is presented with multiple payments friction begins.

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Dealer CRM

The Most Elegant Cherry-Pick from FRIKINtech

Any dealer who says they don’t cherry pick through their leads to

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Dealer CRM

What do Dealership, Gambling, and Porn websites have in common?

In 2001, I was handed the reigns to my dealer group’s website.

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Dealer CRM

I hate digital retailing (Part 2)

For Part Two (part one here), we must first acknowledge that car

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Dealer Websites

I hate digital retailing (Part 1)

In 2014 one of my Dealer.com coworkers had an idea to put a “Buy

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Dealer Websites

What is your dealership’s product?

Our manufacturers and vendors can answer this question easily about their own

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